Privacy Policy

1. Data protection at a glance

General information
The following information provides a simple overview of what happens to your personal data when you visit this website. Personal data are all data with which you can be personally identified. Detailed information on data protection can be found in the privacy policy below this text.

Data collection on this website

Who is responsible for data collection on this website?
The data processing on this website is carried out by the website operator. You can find their contact details in the section “Notice concerning the responsible party” in this privacy policy.

How do we collect your data?
On the one hand, your data are collected when you provide them to us. This may be, for example, data that you enter in a contact form.

Other data are collected automatically or after your consent by our IT systems when you visit the website. This primarily includes technical data (e.g. internet browser, operating system, or time of page access). These data are collected automatically as soon as you enter this website.

What do we use your data for?
Part of the data is collected to ensure the error-free provision of the website. Other data may be used to analyze your user behavior. If contracts are concluded or initiated via the website, the transmitted data will also be processed for contract offers, orders, or other inquiries.

What rights do you have regarding your data?
You have the right at any time to receive information free of charge about the origin, recipient, and purpose of your stored personal data. You also have a right to request the correction or deletion of these data. If you have given consent to data processing, you can revoke this consent at any time with future effect. You also have the right, under certain circumstances, to request the restriction of the processing of your personal data. Furthermore, you have the right to file a complaint with the competent supervisory authority.

For this purpose and for further questions on the subject of data protection, you can contact us at any time.

Analysis tools and tools from third parties
When you visit this website, your browsing behavior may be statistically evaluated. This is mainly done with so-called analysis programs.

Detailed information on these analysis programs can be found in the privacy policy below.

2. Hosting

We host the content of our website with the following provider:

Hetzner
The provider is Hetzner Online GmbH, Industriestr. 25, 91710 Gunzenhausen, Germany (hereinafter “Hetzner”).

For details, please refer to Hetzner’s privacy policy: https://www.hetzner.com/de/legal/privacy-policy/.

The use of Hetzner is based on Art. 6 (1)(f) GDPR. We have a legitimate interest in ensuring the most reliable presentation of our website possible. If corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 (1)(a) GDPR and § 25 (1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user’s end device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.

Commissioned data processing
We have concluded a contract on commissioned processing (AVV) for the use of the above service. This is a contract required by data protection law which ensures that the service provider processes the personal data of our website visitors only in accordance with our instructions and in compliance with the GDPR.

3. General information and mandatory information

Data protection
The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this privacy policy.

When you use this website, various personal data are collected. Personal data are data with which you can be personally identified. This privacy policy explains what data we collect and what we use them for. It also explains how and for what purpose this is done.

We would like to point out that data transmission on the Internet (e.g. communication by email) may have security vulnerabilities. Complete protection of data against access by third parties is not possible.

Notice concerning the responsible party
The responsible party for data processing on this website is:

TypeFlow Software GmbH
Auf der Langwies 1
65510 Hünstetten
Represented by the managing director Mr. Leon Sachs

Phone: +49 6126 50190 10
Email: info@typeflow-software.de

The responsible party is the natural or legal person who alone or jointly with others determines the purposes and means of the processing of personal data (e.g. names, email addresses, etc.).

Storage period
Unless a more specific storage period has been stated within this privacy policy, your personal data will remain with us until the purpose for the data processing no longer applies. If you assert a legitimate request for deletion or revoke consent for data processing, your data will be deleted unless we have other legally permissible reasons for storing your personal data (e.g. retention periods under tax or commercial law); in the latter case, the data will be deleted after these reasons no longer apply.

General information on the legal bases of data processing on this website
If you have consented to data processing, we process your personal data on the basis of Art. 6 (1)(a) GDPR and, where special categories of data are processed, Art. 9 (2)(a) GDPR. In the case of an explicit consent to the transfer of personal data to third countries, data processing is also based on Art. 49 (1)(a) GDPR. If you have consented to the storage of cookies or to the access to information on your end device (e.g. via device fingerprinting), data processing is additionally based on § 25 (1) TDDDG. Consent can be revoked at any time. If your data are required for contract performance or for pre-contractual measures, we process your data on the basis of Art. 6 (1)(b) GDPR. Furthermore, we process your data if required to fulfill a legal obligation on the basis of Art. 6 (1)(c) GDPR. Data processing may also be based on our legitimate interest pursuant to Art. 6 (1)(f) GDPR. Information on the relevant legal basis in each individual case is provided in the following sections of this privacy policy.

Recipients of personal data
In the course of our business activities, we work with various external bodies. In some cases, it may also be necessary to transfer personal data to these external entities. We only pass on personal data to external parties if it is necessary for the performance of a contract, if we are legally obliged to do so (e.g. transfer of data to tax authorities), if we have a legitimate interest in the transfer pursuant to Art. 6 (1)(f) GDPR, or if another legal basis permits the data transfer. When using processors, we only transfer personal data of our customers on the basis of a valid contract for commissioned processing. In the case of joint processing, a joint processing contract is concluded.

Revocation of your consent to data processing
Many data processing operations are only possible with your express consent. You may revoke an already granted consent at any time. The legality of data processing carried out until the revocation remains unaffected by the revocation.

Right to object to data collection in special cases and to direct marketing (Art. 21 GDPR)
If the data processing is based on Art. 6 (1)(e) or (f) GDPR, you have the right at any time, for reasons arising from your particular situation, to object to the processing of your personal data; this also applies to profiling based on these provisions. The respective legal basis on which processing is based can be found in this privacy policy. If you object, we will no longer process your affected personal data unless we can demonstrate compelling legitimate grounds for the processing that override your interests, rights, and freedoms, or the processing serves the assertion, exercise, or defense of legal claims (objection pursuant to Art. 21 (1) GDPR).

If your personal data are processed for the purpose of direct marketing, you have the right at any time to object to the processing of personal data concerning you for the purpose of such advertising; this also applies to profiling insofar as it is associated with such direct marketing. If you object, your personal data will subsequently no longer be used for direct advertising purposes (objection pursuant to Art. 21 (2) GDPR).

Right to lodge a complaint with the competent supervisory authority
In the event of breaches of the GDPR, the data subjects have the right to lodge a complaint with a supervisory authority, in particular in the Member State of their habitual residence, place of work, or the place of the alleged infringement. The right to lodge a complaint exists without prejudice to other administrative or judicial remedies.

Right to data portability
You have the right to have data that we process automatically on the basis of your consent or in fulfillment of a contract handed over to you or a third party in a commonly used, machine-readable format. If you request the direct transfer of the data to another controller, this will be done only insofar as it is technically feasible.

Information, correction, and deletion
Within the scope of the applicable legal provisions, you have the right at any time to receive information free of charge about your stored personal data, their origin, and recipients, and the purpose of the data processing and, if necessary, a right to have these data corrected or deleted. For this purpose and for further questions on personal data, you can contact us at any time.

Right to restriction of processing
You have the right to request the restriction of the processing of your personal data. To do this, you can contact us at any time. The right to restriction of processing exists in the following cases:

  • If you dispute the accuracy of your personal data stored by us, we generally need time to verify this. For the duration of the verification, you have the right to request the restriction of the processing of your personal data.
  • If the processing of your personal data happened or is happening unlawfully, you can request the restriction of data processing instead of deletion.
  • If we no longer need your personal data, but you need them to exercise, defend, or assert legal claims, you have the right to request the restriction of the processing of your personal data instead of deletion.
  • If you have lodged an objection pursuant to Art. 21 (1) GDPR, a balancing of your and our interests must be carried out. As long as it is not yet clear whose interests prevail, you have the right to request the restriction of the processing of your personal data.

If you have restricted the processing of your personal data, these data – apart from being stored – may only be processed with your consent or for the assertion, exercise, or defense of legal claims or to protect the rights of another natural or legal person, or for reasons of an important public interest of the European Union or of a Member State.

SSL or TLS encryption
For security reasons and to protect the transmission of confidential content, such as orders or inquiries that you send to us as site operators, this site uses SSL or TLS encryption. You can recognize an encrypted connection by the fact that the address line of the browser changes from “http://” to “https://” and by the lock symbol in your browser line.

If SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.

Encrypted payments on this website
If, after the conclusion of a fee-based contract, there is an obligation for you to transmit your payment data (e.g. account number in the case of a direct debit authorization), these data will be required for payment processing.

Payment transactions via the common means of payment (Visa/MasterCard, direct debit) are carried out exclusively via an encrypted SSL or TLS connection. You can recognize an encrypted connection by the fact that the browser’s address line changes from “http://” to “https://” and by the lock symbol in your browser line.

If SSL or TLS encryption is activated, the payment data you transmit to us cannot be read by third parties.

Objection to promotional emails
We hereby object to the use of contact data published within the scope of the imprint obligation to send unsolicited advertising and informational material. The operators of the pages expressly reserve the right to take legal action in the event of unsolicited sending of advertising information, such as spam emails.

4. Data collection on this website

Cookies
Our web pages use so-called “cookies.” Cookies are small data packets and do no harm to your end device. They are stored either temporarily for the duration of a session (session cookies) or permanently (permanent cookies) on your end device. Session cookies are automatically deleted at the end of your visit. Permanent cookies remain stored on your end device until you delete them yourself or your web browser deletes them automatically.

Cookies can be placed by us (first-party cookies) or by third parties (so-called third-party cookies). Third-party cookies enable the integration of certain services from third-party companies within websites (e.g. cookies for the processing of payment services).

Cookies have various functions. Many cookies are technically necessary as certain website functions would not work without them (e.g. the shopping cart function or the display of videos). Other cookies can be used to evaluate user behavior or for advertising purposes.

Cookies that are required to carry out the electronic communication process, to provide certain functions desired by you (e.g. for the shopping cart function), or to optimize the website (e.g. cookies for measuring the web audience) (necessary cookies) are stored on the basis of Art. 6 (1)(f) GDPR, unless another legal basis is specified. The website operator has a legitimate interest in storing necessary cookies for the technically error-free and optimized provision of its services. If consent to the storage of cookies and similar recognition technologies has been requested, processing is carried out exclusively on this basis (Art. 6 (1)(a) GDPR and § 25 (1) TDDDG); consent can be revoked at any time.

You can set your browser to inform you about the placement of cookies and allow cookies only in individual cases, exclude the acceptance of cookies for certain cases or in general, and activate the automatic deletion of cookies when closing the browser. If cookies are deactivated, the functionality of this website may be limited.

Which cookies and services are used on this website can be found in this privacy policy.

Consent with Cookiebot
Our website uses Cookiebot’s consent technology to obtain your consent to store certain cookies on your end device or to use certain technologies and to document these in a privacy-compliant manner. The provider of this technology is Cybot A/S, Havnegade 39, 1058 Copenhagen, Denmark (hereinafter “Cookiebot”).

When you enter our website, a connection to Cookiebot’s servers is established to obtain your consents and other declarations regarding cookie use. Subsequently, Cookiebot stores a cookie in your browser to assign the consents given or their revocation to you. These data are stored until you request us to delete them, delete the Cookiebot cookie yourself, or the purpose for data storage no longer applies. Mandatory statutory retention periods remain unaffected.

Cookiebot is used to obtain the legally required consents for the use of cookies. The legal basis for this is Art. 6 (1)(c) GDPR.

Contact form
If you send us inquiries via the contact form, the data you provide, including the contact details you enter there, will be stored by us for the purpose of processing the inquiry and in case of follow-up questions. We do not share this data without your consent.

The processing of these data is based on Art. 6 (1)(b) GDPR if your request is related to the fulfillment of a contract or is necessary for the implementation of pre-contractual measures. In all other cases, processing is based on our legitimate interest in the effective processing of inquiries addressed to us (Art. 6 (1)(f) GDPR) or on your consent (Art. 6 (1)(a) GDPR), if requested; consent can be revoked at any time.

The data you enter in the contact form will remain with us until you request us to delete them, revoke your consent to store them, or the purpose for data storage no longer applies (e.g. after completion of processing your inquiry). Mandatory statutory provisions, in particular retention periods, remain unaffected.

Inquiry by email, telephone, or fax
If you contact us by email, telephone, or fax, your inquiry, including all personal data (name, inquiry) resulting from it, will be stored and processed by us for the purpose of handling your request. We do not share these data without your consent.

The processing of these data is based on Art. 6 (1)(b) GDPR, if your inquiry is related to the fulfillment of a contract or is necessary for the implementation of pre-contractual measures. In all other cases, processing is based on our legitimate interest in the effective handling of inquiries addressed to us (Art. 6 (1)(f) GDPR) or on your consent (Art. 6 (1)(a) GDPR), if requested; consent can be revoked at any time.

The data you send us via contact inquiries remain with us until you request deletion, revoke your consent for storage, or the purpose for data storage no longer applies (e.g. after your inquiry has been processed). Mandatory statutory provisions, especially statutory retention periods, remain unaffected.

Registration on this website
You can register on this website to use additional features on the site. We will use the data entered for this purpose only for the purpose of using the respective offer or service for which you have registered. The mandatory information requested during registration must be provided in full. Otherwise, we will reject the registration.

For important changes, for example in the scope of the offer or for technically necessary changes, we use the email address provided during registration to inform you in this way.

The processing of the data provided during registration is carried out for the purpose of performing the user relationship established by registration and, if applicable, for initiating further contracts (Art. 6 (1)(b) GDPR).

The data collected during registration will be stored by us as long as you are registered on this website and will then be deleted. Statutory retention periods remain unaffected.

5. Analysis tools and advertising

Google Tag Manager
We use Google Tag Manager. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

The Google Tag Manager is a tool that allows us to integrate tracking or statistical tools and other technologies on our website. The Google Tag Manager itself does not create user profiles, does not store cookies, and does not perform any independent analyses. It solely serves the management and deployment of the tools integrated via it. However, the Google Tag Manager records your IP address, which may also be transferred to the parent company of Google in the United States.

The use of the Google Tag Manager is based on Art. 6 (1)(f) GDPR. The website operator has a legitimate interest in a quick and uncomplicated integration and administration of various tools on its website. If the corresponding consent has been requested, processing will be carried out exclusively on the basis of Art. 6 (1)(a) GDPR and § 25 (1) TDDDG, insofar as the consent covers the storage of cookies or access to information in the user’s end device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.

The company is certified under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA aimed at ensuring compliance with European data protection standards for data processing in the USA. Each company certified under the DPF commits to complying with these data protection standards. Further information can be obtained from the provider under the following link: https://www.dataprivacyframework.gov/participant/5780.

Google Analytics
This website uses functions of the web analytics service Google Analytics. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Analytics enables the website operator to analyze the behavior of website visitors. In doing so, the website operator receives various usage data such as page views, dwell time, operating systems used, and the origin of the user. These data are assigned to a user ID and linked to the user’s end device.

We can also record your mouse and scroll movements and clicks with Google Analytics, among other things. Furthermore, Google Analytics uses various modeling approaches to supplement the collected data sets and applies machine learning technologies for data analysis.

Google Analytics uses technologies that enable the recognition of the user for the purpose of analyzing user behavior (e.g. cookies or device fingerprinting). The information collected by Google about the use of this website is generally transferred to a Google server in the USA and stored there.

The use of this service is based on your consent pursuant to Art. 6 (1)(a) GDPR and § 25 (1) TDDDG. Consent can be revoked at any time.

Data transfer to the USA is based on the EU Commission’s standard contractual clauses. Details can be found here: https://privacy.google.com/businesses/controllerterms/mccs/.

The company is certified under the “EU-US Data Privacy Framework” (DPF). For more information, please refer to: https://www.dataprivacyframework.gov/participant/5780.

IP Anonymization
We have activated IP anonymization for Google Analytics. As a result, your IP address will be truncated by Google within EU member states or other contracting states to the Agreement on the European Economic Area before transmission to the USA. Only in exceptional cases is the full IP address sent to a Google server in the USA and truncated there. On behalf of the operator of this website, Google will use this information to analyze your use of the website, to compile reports on the website activities, and to provide other services related to the use of the website and the internet to the website operator. The IP address transmitted by your browser within the scope of Google Analytics will not be combined with other data from Google.

Browser plugin
You can prevent Google from collecting and processing your data by downloading and installing the browser plugin available under the following link: https://tools.google.com/dlpage/gaoptout?hl=de.

For more information on how Google Analytics handles user data, please see Google’s privacy policy: https://support.google.com/analytics/answer/6004245?hl=de.

Commissioned data processing
We have concluded a commissioned data processing agreement with Google and fully implement the strict requirements of the German data protection authorities when using Google Analytics.

Google Ads
The website operator uses Google Ads. Google Ads is an online advertising program of Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Ads allows us to display advertisements in the Google search engine or on third-party websites when the user enters certain search terms on Google (keyword targeting). It is also possible to play targeted advertisements based on the user data available at Google (e.g. location data and interests) (audience targeting). As the website operator, we can quantitatively evaluate this data by, for example, analyzing which search terms have led to the display of our advertisements and how many ads resulted in corresponding clicks.

The use of this service is based on your consent pursuant to Art. 6 (1)(a) GDPR and § 25 (1) TDDDG. Consent can be revoked at any time.

Data transfer to the USA is based on the EU Commission’s standard contractual clauses. Details can be found here: https://policies.google.com/privacy/frameworks and https://business.safety.google/controllerterms/.

The company is certified under the “EU-US Data Privacy Framework” (DPF). More information: https://www.dataprivacyframework.gov/participant/5780.

Google AdSense (non-personalized)
This website uses Google AdSense, a service for embedding advertisements. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

We use Google AdSense in “non-personalized” mode. Unlike the personalized mode, the advertisements are not based on your previous user behavior, and no user profile is created for you. Instead, so-called “contextual information” is used in the selection of the advertisement. The selected advertisements are then, for example, based on your location, the content of the website you are on, or your current search terms. For more information on the differences between personalized and non-personalized targeting with Google AdSense, see: https://support.google.com/adsense/answer/9007336.

Please note that even when using Google AdSense in non-personalized mode, cookies or similar recognition technologies (e.g. device fingerprinting) may be used. According to Google, these are used to combat fraud and abuse.

The use of this service is based on your consent pursuant to Art. 6 (1)(a) GDPR and § 25 (1) TDDDG. Consent can be revoked at any time.

Data transfer to the USA is based on the EU Commission’s standard contractual clauses. Details: https://privacy.google.com/businesses/controllerterms/mccs/.

You can adjust your advertising settings independently in your user account. Click on the following link and log in: https://adssettings.google.com/authenticated.

For more information on Google’s advertising technologies, see: https://policies.google.com/technologies/ads and https://www.google.de/intl/de/policies/privacy/.

The company is certified under the “EU-US Data Privacy Framework” (DPF). More information: https://www.dataprivacyframework.gov/participant/5780.

Google Conversion Tracking
This website uses Google Conversion Tracking. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

With the help of Google Conversion Tracking, we and Google can see whether a user has performed certain actions. For example, we can evaluate which buttons on our website are clicked how often and which products are viewed or purchased particularly frequently. This information is used to create conversion statistics. We learn the total number of users who clicked on our ads and what actions they performed. We do not receive any information that allows us to personally identify the user. Google itself uses cookies or similar recognition technologies to identify users.

The use of this service is based on your consent pursuant to Art. 6 (1)(a) GDPR and § 25 (1) TDDDG. Consent can be revoked at any time.

For more information on Google Conversion Tracking, see Google’s privacy policy: https://policies.google.com/privacy?hl=de.

The company is certified under the “EU-US Data Privacy Framework” (DPF). More information: https://www.dataprivacyframework.gov/participant/5780.

Meta Pixel (formerly Facebook Pixel)
This website uses the visitor action pixel from Meta for conversion measurement. The provider of this service is Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. According to Meta, the collected data will also be transferred to the USA and other third countries.

This allows the behavior of website visitors to be tracked after they have been redirected to the provider’s website by clicking on a Meta ad. As a result, the effectiveness of the Meta ads can be evaluated for statistical and market research purposes and future advertising measures can be optimized.

The collected data are anonymous to us as the operator of this website; we cannot draw any conclusions about the identity of the users. However, the data are stored and processed by Meta, so that a connection to the respective user profile is possible and Meta can use the data for its own advertising purposes, in accordance with the Meta Data Usage Policy (https://de-de.facebook.com/about/privacy/). This enables Meta to display ads on Facebook or Instagram and on third-party websites. We, as the website operator, have no control over this use of the data.

The use of this service is based on your consent pursuant to Art. 6 (1)(a) GDPR and § 25 (1) TDDDG. Consent can be revoked at any time.

We use the advanced matching feature within the Meta Pixel.

Advanced matching enables us to transfer various types of data (e.g. place of residence, state, postal code, hashed email addresses, names, gender, date of birth, or telephone number) of our customers and prospects, which we collect via our website, to Meta. This allows us to target our Facebook and Instagram advertising campaigns more precisely at people who are interested in our offers. It also improves the assignment of website conversions and expands custom audiences.

To the extent that personal data are collected on our website with the help of the tool described here and forwarded to Meta, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland, are jointly responsible for this data processing (Art. 26 GDPR). Joint responsibility is limited exclusively to the collection of the data and their transfer to Meta. The processing performed by Meta after the transfer is not part of joint responsibility. The obligations incumbent on us jointly have been set out in an agreement on joint processing. The wording of the agreement can be found here: https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing the privacy notices when using the Meta tool and for implementing the tool on our website in a privacy-secure manner. Meta is responsible for data security of its products. Data subject rights (e.g. requests for information) regarding the data processed by Facebook or Instagram can be asserted directly with Meta. If you assert the data subject rights with us, we are obliged to forward them to Meta.

Data transfer to the USA is based on the EU Commission’s standard contractual clauses. Details: https://www.facebook.com/legal/EU_data_transfer_addendum and https://de-de.facebook.com/help/566994660333381.

For more information on how Meta protects your privacy, please refer to Meta’s privacy notices: https://de-de.facebook.com/about/privacy/.

You can also deactivate the “Custom Audiences” remarketing function under “Ad Preferences” at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. To do this, you must be logged in to Facebook.

If you do not have a Facebook or Instagram account, you can deactivate usage-based advertising by Meta on the European Interactive Digital Advertising Alliance website: http://www.youronlinechoices.com/de/praferenzmanagement/.

The company is certified under the “EU-US Data Privacy Framework” (DPF). More information: https://www.dataprivacyframework.gov/participant/4452.

Meta Conversion API
We have integrated the Meta Conversion API on this website. The provider is Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. According to Meta, the collected data will also be transferred to the USA and other third countries.

The Meta Conversion API enables us to record the interactions of the website visitor with our website and forward them to Meta in order to improve advertising performance on Facebook and Instagram.

In particular, the time of the visit, the page accessed, your IP address, and your user agent as well as any other specific data (e.g. purchased products, shopping cart value and currency) are collected. A complete overview of the data that can be collected can be found here: https://developers.facebook.com/docs/marketing-api/conversions-api/parameters.

The use of this service is based on your consent pursuant to Art. 6 (1)(a) GDPR and § 25 (1) TDDDG. Consent can be revoked at any time.

To the extent that personal data are collected on our website with the help of this tool and forwarded to Meta, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland, are jointly responsible for this data processing (Art. 26 GDPR). Joint responsibility is limited exclusively to the collection of the data and their transfer to Meta. The processing performed by Meta after the transfer is not part of the joint responsibility. The obligations we share have been laid down in an agreement on joint processing. The wording of the agreement can be found here: https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for issuing the privacy notices when using the Meta tool and for implementing the tool on our website in a privacy-secure manner. Meta is responsible for the data security of the Meta products. Data subject rights (e.g. requests for information) regarding the data processed by Facebook or Instagram can be asserted directly with Meta. If you assert data subject rights with us, we are obliged to forward them to Meta.

Data transfer to the USA is based on the EU Commission’s standard contractual clauses. Details: https://www.facebook.com/legal/EU_data_transfer_addendum and https://de-de.facebook.com/help/566994660333381.

For more information on how Meta protects your privacy, please see Meta’s privacy notices: https://de-de.facebook.com/about/privacy/.

You can also deactivate the “Custom Audiences” remarketing function under “Ad Preferences” at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen if you are logged in to Facebook.

If you do not have a Facebook or Instagram account, you can deactivate usage-based advertising by Meta on the European Interactive Digital Advertising Alliance website: http://www.youronlinechoices.com/de/praferenzmanagement/.

The company is certified under the “EU-US Data Privacy Framework” (DPF). More information: https://www.dataprivacyframework.gov/participant/4452.

Commissioned data processing
We have concluded a commissioned processing agreement (AVV) for the use of the above-mentioned service. This is a contract required by data protection law to ensure that the provider processes the personal data of our website visitors only in accordance with our instructions and in compliance with the GDPR.

Meta Custom Audiences
We use Meta Custom Audiences. The provider is Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland.

When you visit or use our websites and apps, use our free or paid offers, send data to us, or interact with our company’s Facebook or Instagram content, we collect your personal data. If you give us consent to use Meta Custom Audiences, we will transfer these data to Meta, which can then display suitable advertisements to you. In addition, your data can be used to define target groups (Lookalike Audiences).

Meta processes these data as our processor. Details can be found in Meta’s terms of use: https://www.facebook.com/legal/terms/customaudience.

The use of this service is based on your consent pursuant to Art. 6 (1)(a) GDPR and § 25 (1) TDDDG. Consent can be revoked at any time.

Data transfer to the USA is based on the EU Commission’s standard contractual clauses. Details: https://www.facebook.com/legal/terms/customaudience and https://www.facebook.com/legal/terms/dataprocessing.

The company is certified under the “EU-US Data Privacy Framework” (DPF). More information: https://www.dataprivacyframework.gov/participant/4452.

6. Newsletter

Newsletter data
If you want to receive the newsletter offered on the website, we need an email address from you as well as information that allows us to verify that you are the owner of the provided email address and that you agree to receive the newsletter. Further data are not collected or are only collected on a voluntary basis. We use newsletter service providers, which are described below, to handle the newsletter.

Brevo
This website uses Brevo for sending newsletters. The provider is Sendinblue GmbH, Köpenicker Straße 126, 10179 Berlin, Germany.

Brevo is a service with which, among other things, the dispatch of newsletters can be organized and analyzed. The data you enter for the purpose of receiving the newsletter are stored on the servers of Sendinblue GmbH in Germany.

Data analysis by Brevo
With the help of Brevo, it is possible for us to analyze our newsletter campaigns. For example, we can see whether a newsletter message has been opened and which links were clicked. In this way, we can determine which links are clicked particularly often.

In addition, we can see if certain previously defined actions were performed after opening/clicking (conversion rate). For example, we can see if you made a purchase after clicking on the newsletter.

Brevo also allows us to categorize newsletter recipients based on various criteria (“cluster”). For example, newsletter recipients can be divided by age, gender, or location. In this way, the newsletters can be better adapted to the respective target groups.

If you do not want an analysis by Brevo, you must unsubscribe from the newsletter. For this purpose, we provide a corresponding link in every newsletter message.

For detailed information on the functions of Brevo, please refer to the following link: https://www.brevo.com/de/newsletter-software/.

Legal basis
Data processing is carried out on the basis of your consent (Art. 6 (1)(a) GDPR). You can revoke this consent at any time. The legality of the data processing operations already carried out remains unaffected by the revocation.

Storage period
The data you have provided to us for the purpose of receiving the newsletter will be stored by us or the newsletter service provider until you are removed from the newsletter distribution list and deleted from the newsletter distribution list after you unsubscribe from the newsletter. Data stored by us for other purposes remain unaffected by this.

After you have been removed from the newsletter distribution list, your email address may be stored by us or the newsletter service provider in a blacklist if this is necessary to prevent future mailings. The data from the blacklist are only used for this purpose and are not merged with other data. This serves both your interest and our interest in complying with the legal requirements for sending newsletters (legitimate interest in the sense of Art. 6 (1)(f) GDPR). The storage in the blacklist is not limited in time. You can object to this storage if your interests outweigh our legitimate interest.

For more information, please refer to Brevo’s data protection provisions at: https://www.brevo.com/de/datenschutz-uebersicht/ and https://www.brevo.com/de/legal/privacypolicy/.

Commissioned processing
We have concluded a commissioned data processing contract (AVV) with the provider mentioned above. This is a contract required by data protection law, which ensures that the provider processes the personal data of our website visitors only according to our instructions and in compliance with the GDPR.

7. Plugins and Tools

YouTube
This website embeds videos from the YouTube website. The operator of the website is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

When you visit one of our web pages on which YouTube is embedded, a connection to YouTube’s servers is established. In the process, the YouTube server is informed which of our pages you have visited.

Furthermore, YouTube may store various cookies on your end device or use comparable recognition technologies (e.g. device fingerprinting). In this way, YouTube can obtain information about visitors to this website. This information is used, among other things, to collect video statistics, improve user-friendliness, and prevent fraud attempts. The collected data are also processed in the Google advertising network.

If you are logged into your YouTube account, you enable YouTube to assign your surfing behavior directly to your personal profile. You can prevent this by logging out of your YouTube account.

The use of YouTube is in the interest of an appealing presentation of our online offerings. This represents a legitimate interest pursuant to Art. 6 (1)(f) GDPR. If corresponding consent was requested, processing is carried out exclusively on the basis of Art. 6 (1)(a) GDPR and § 25 (1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user’s end device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.

For more information on how YouTube handles user data, please refer to YouTube’s privacy policy: https://policies.google.com/privacy?hl=de.

The company is certified under the “EU-US Data Privacy Framework” (DPF). More information: https://www.dataprivacyframework.gov/participant/5780.

Google Fonts (local hosting)
This page uses so-called Google Fonts, provided by Google, for the uniform display of fonts. The Google Fonts are installed locally. No connection to Google servers is established.

For more information on Google Fonts, see https://developers.google.com/fonts/faq and Google’s privacy policy: https://policies.google.com/privacy?hl=de.

 

8. eCommerce and payment providers

Processing of customer and contract data
We collect, process, and use personal customer and contract data for the establishment, substantive design, and modification of our contractual relationships. We collect, process, and use personal data regarding the use of this website (usage data) only insofar as necessary to enable the user to use the service or to bill them. The legal basis is Art. 6 (1)(b) GDPR.

The collected customer data will be deleted after completion of the order or termination of the business relationship and expiration of any existing statutory retention periods. Statutory retention periods remain unaffected.

Payment services
We integrate payment services from third-party companies on our website. When you make a purchase from us, your payment data (e.g. name, payment amount, account details, credit card number) will be processed by the payment service provider for payment processing. For these transactions, the respective provider’s contractual and data protection provisions apply. The use of payment service providers is based on Art. 6 (1)(b) GDPR (contract processing) as well as in the interest of a smooth, convenient, and secure payment process (Art. 6 (1)(f) GDPR). If your consent is requested for certain actions, Art. 6 (1)(a) GDPR is the legal basis for data processing; consent can be revoked at any time with future effect.

The following payment services/payment service providers are used on this website:

PayPal
Provider is PayPal (Europe) S.à.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter “PayPal”).

Data transfer to the USA is based on the EU Commission’s standard contractual clauses. Details: https://www.paypal.com/de/webapps/mpp/ua/pocpsa-full.

Please refer to PayPal’s privacy policy: https://www.paypal.com/de/webapps/mpp/ua/privacy-full.

Stripe
For customers within the EU, the provider is Stripe Payments Europe, Ltd.,1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Ireland (hereinafter “Stripe”).

Data transfer to the USA is based on the EU Commission’s standard contractual clauses. Details: https://stripe.com/de/privacy and https://stripe.com/de/guides/general-data-protection-regulation.

For details, see Stripe’s privacy policy: https://stripe.com/de/privacy.

Sofortüberweisung
The provider of this payment service is Sofort GmbH, Theresienhöhe 12, 80339 Munich (hereinafter “Sofort GmbH”). With the help of the “Sofortüberweisung” procedure, we receive a payment confirmation from Sofort GmbH in real time, enabling us to begin fulfilling our obligations immediately. If you choose the “Sofortüberweisung” payment method, you transmit the PIN and a valid TAN to Sofort GmbH, which can use these to log in to your online banking account. Sofort GmbH checks your account balance automatically after logging in and makes the transfer to us using the TAN you provided. It then promptly sends us a transaction confirmation. After logging in, it also checks your transactions, the credit line of the overdraft facility, and the existence of other accounts and their balances. In addition to the PIN and TAN, the payment data you enter as well as data about your identity are transmitted to Sofort GmbH. These data include your first and last name, address, telephone number(s), email address, IP address, and any other data required for payment processing. The transmission of these data is necessary to determine your identity beyond doubt and to prevent fraud attempts. For details on the payment with Sofortüberweisung, please see: https://www.klarna.com/sofort/.

American Express
Provider of this payment service is American Express Europe S.A., Theodor-Heuss-Allee 112, 60486 Frankfurt am Main, Germany (hereinafter “American Express”).

American Express may transfer data to its parent company in the USA. Data transfer to the USA is based on binding corporate rules. Details: https://www.americanexpress.com/en-cz/company/legal/privacy-centre/binding-corporate-rules/.

For more information, please see American Express’s privacy policy: https://www.americanexpress.com/de-de/firma/legal/datenschutz-center/online-datenschutzerklarung/.

Mastercard
Provider of this payment service is Mastercard Europe SA, Chaussée de Tervuren 198A, B-1410 Waterloo, Belgium (hereinafter “Mastercard”).

Mastercard may transfer data to its parent company in the USA. Data transfer to the USA is based on Mastercard’s binding corporate rules. Details: https://www.mastercard.de/de-de/datenschutz.html and https://www.mastercard.us/content/dam/mccom/global/documents/mastercard-bcrs.pdf.

VISA
Provider of this payment service is Visa Europe Services Inc., Branch London, 1 Sheldon Square, London W2 6TT, UK (hereinafter “VISA”).

The UK is considered a safe third country in terms of data protection law, meaning that the UK provides a level of data protection equivalent to that of the European Union.

VISA may transfer data to its parent company in the USA. Data transfer to the USA is based on the EU Commission’s standard contractual clauses. Details: https://www.visa.de/nutzungsbedingungen/visa-globale-datenschutzmitteilung/mitteilung-zu-zustandigkeitsfragen-fur-den-ewr.html.

For further information, please see VISA’s privacy policy: https://www.visa.de/nutzungsbedingungen/visa-privacy-center.html.

Audio and video conferences

Data processing
For communication with our customers, we use online conference tools. The tools we use are listed below. If you communicate with us by video or audio conference via the internet, your personal data will be collected and processed both by us and by the provider of the respective conference tool.

The conference tools collect all data that you provide to use the tools (email address and/or telephone number). They also process the duration of the conference, start and end (time) of participation, number of participants, and other “context information” related to the communication process (metadata).

Furthermore, the provider of the tool processes all technical data required to handle the online communication. This includes, in particular, IP addresses, MAC addresses, device IDs, device type, operating system type and version, client version, camera type, microphone or speaker, and the type of connection.

If content is exchanged, uploaded, or otherwise provided within the tool, it is also stored on the servers of the tool providers. This includes cloud recordings, chat/instant messages, voicemails, uploaded photos and videos, files, whiteboards, and other information shared while using the service.

Please note that we have no full control over the data processing procedures of the tools used. Our options depend largely on the corporate policy of the respective provider. For more information on the data processing by the conference tools, please refer to the privacy statements of the respective tools used, which we have listed below.

Purpose and legal bases
The conference tools are used to communicate with prospective or existing contractual partners or to offer certain services to our customers (Art. 6 (1)(b) GDPR). In addition, the use of the tools serves the general simplification and acceleration of communication with us or our company (legitimate interest in the sense of Art. 6 (1)(f) GDPR). If consent has been requested, the use of the corresponding tools is based on this consent; the consent can be revoked at any time with future effect.

Storage period
Data collected directly by us via the video and conference tools are deleted from our systems as soon as you request us to delete them, revoke your consent to store them, or the purpose for storing the data no longer applies. Stored cookies remain on your end device until you delete them. Mandatory statutory retention periods remain unaffected.

We have no influence on the storage duration of your data which the conference tool operators store for their own purposes. For details, please directly contact the conference tool operators.

Conference tools used
We use the following conference tools:

Microsoft Teams
We use Microsoft Teams. The provider is Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, Ireland. For details on data processing, please refer to the Microsoft Teams privacy statement: https://privacy.microsoft.com/de-de/privacystatement.

The company is certified under the “EU-US Data Privacy Framework” (DPF). More information: https://www.dataprivacyframework.gov/participant/6474.

Commissioned processing
We have concluded a contract on commissioned processing (AVV) for the use of the above-mentioned service. This is a contract required by data protection law to ensure that the provider processes the personal data of our website visitors only in accordance with our instructions and in compliance with the GDPR.